• VXC Express
• July 30, 2024
• Knowledge Base
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Video continuously evolves as an impactful form of marketing – and now is considered more important to consumers now than ever.

• VXC Express
• July 29, 2024
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In a report from May 2023, Google states that “with Consent Mode in place, Air France’s visible conversions rose by 9% across Europe” after experiencing a 20% drop in conversions due to recent cookie guidance compliance.

• VXC Express
• July 28, 2024
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Recently, I noticed that every time I Google a product or service I want to buy — let’s say, available apartments for rent — I start getting ads on Instagram and Facebook from several companies offering this service.

• VXC Express
• July 27, 2024
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When I started my career as a content writer, one of my biggest mistakes was underestimating the importance of systems and frameworks.

• VXC Express
• July 25, 2024
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“Everyone has a plan until they get punched in the mouth.” Though Mike Tyson meant that literally, his wise words certainly hold true in marketing.

• VXC Express
• July 24, 2024
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Without planning, marketing can get messy. It’s hard to estimate budget for projects, hiring, and outsourcing over the course of a year — especially if you don’t have a marketing plan, email schedule, or social media marketing plan template.

• VXC Express
• July 23, 2024
• Knowledge Base
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Graza. Fishwife. Brightland.

• VXC Express
• July 21, 2024
• Knowledge Base
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IM_Ep 114_What is normal anyway?PDFPage 6 of 7Sonia Thompson shared this file. Want to do more with it?IM_Ep 114_What is normal anyway?.pdf1What is normal anyway?What does it mean to be normal, really?Is it something we should all aspire to, something we should avoid, or is it really just a false constructthat we’ve all been conditioned to believe is true?In this …

• VXC Express
• July 19, 2024
• Knowledge Base
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Earning the trust of prospective customers can be a major challenge. Before you can expect to earn their business, you’ll need to demonstrate your ability to deliver on the promises of your product or service. The best way to win new business is with cold, hard proof.

• VXC Express
• July 18, 2024
• Knowledge Base
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Video is an effective and ever-growing form of marketing. 64% of marketers credit marketing videos on Instagram with the highest engagement. It seems that users can’t get enough: 91% of people watched an explainer video to learn more about a product or service.