The Best LinkedIn Articles + Expert Insights
With LinkedIn Pulse discontinued, it can be difficult to find the best articles on the platform now that they are no longer available in one place.
However, there is still plenty of great content on LinkedIn written by some of the top experts in their fields. Below we’ve compiled a list of our favorite LinkedIn articles from past to present as well as some insights from our favorite authors to inspire your own.
Best LinkedIn Articles to Read Now
1. How ChatGPT is Changing the Game in 2023, Gary Vaynerchuk
Entrepreneur, CEO, author, and media mogul Gary Vaynerchuk is no stranger to embracing technology. Capitalizing on the internet in the early aughts making his family’s wine business one of the first ecommerce sites for alcohol in the country, catipulted him to success. He’s always on the cutting edge of what’s new in tech and how users should embrace it. Here, he has a similar take on AI.
“You can have any opinion you want on AI, but here’s the truth: technology doesn’t care about your opinion. It’s not gonna stop advancing. So, if you’re doing a job that AI is capable of doing soon, it’s time to think about that and prepare yourself for change and/or use it as a tool… meaning, many people who create copy or do design work who are scared of losing their job actually don’t realize that the “architect” of the “AI input” to the create copy or design is about to be a new job — one that might even pay you more. Use the tool, don’t fear the tool.”
2. Now Is the Time to Build the Workplace of the Future, Arianna Huffington
Founder of Thrive Global and former editor-in-chief at The Huffington Post, Arianna Huffington knows quite a bit about running a company. In the article below she discusses the delicate balance of bringing employees back to office while offering some flexibility to work from home.
“While those of us lucky enough to even have the option to work at home value the flexibility, we’re now deep enough into this global experiment to be able to see that it doesn’t come without costs. For instance, anyone who’s spent time in wall-to-wall virtual meetings is familiar with virtual fatigue. Research by Microsoft’s Human Factors Lab found that it begins to set in around 30 minutes into a meeting. And as Adam Grant wrote, “even before Covid, many people reported spending the majority of their work time in meetings and on emails. Once everyone was reachable around the clock, collaboration overload only got worse.”
CEO of Blavity Inc and founder of AfroTech Morgan DeBaun gives her best tips for working smarter and shares some of her favorite productivity tools.
“One of the most important things about working smart is learning how to automate and delegate to increase your efficiency.
Choosing the right tools and apps can be critical to scaling your team and saving you time.”
4. 20 CEO Lessons Learned at HubSpot on the Journey from $0 to $20 Billion, Brian Halligan
HubSpot Co-Founder Brian Halligan shares the important lessons he’s learned along his journey with HubSpot.
“Your greatest strength turns into your greatest weakness: Like a lot of founder/CEO types, I like to make decisions and control things. This tendency works great when you are 10 people and can work up to 50 people, but after that, it turns into a giant disaster for your organization and yourself. Every year you need to delegate more and more – this was very unnatural for me and I suspect for many scaling CEOs. …This lack of delegation had lots of frequent flier miles on my previously mentioned annual reviews.”
Kathy Caprino, M.A. is an international career and leadership coach, writer, speaker and executive trainer helping professional women advance their careers. In the article below she explores imposter syndrome, its causes, and how women can overcome it.
“Our study found that 75% of executive women identified having experienced impostor syndrome at various points during their careers—and 85% believe it is commonly experienced by women across corporate America. Women can experience impostor syndrome in key moments of an existing role, or at specific milestones such as a career change or promotion.”
When it comes to writing content that’s engaging Caprino advises to always be of service first. In her piece How To Write Articles That Become The Most Popular In Your Field Caprino says “Be a generous giver and don’t publish articles with your hand out asking “What’s in this for me?” Follow what your community cares about, and give them potent info that will move them forward. Brainstorm new ways that your expertise will help people thrive, grow, enjoy life, make more money, build healthier habits — whatever it is that you want to help with.”
Author and founder of be/co Lola Bakare enables marketing executives to do their best work and generate the most impact. Here, she explains how authentic inclusivity and purpose-driven marketing pays off.
“Authentic, inclusive marketing maximizes value at the intersection of measurable societal impact and every marketer’s most important jobs to be done: elevating brand reputation, and achieving commercial goals. Let’s refer to these three kinds of value as the marketing ”triple top-line”.
7. 10 Ways Smart People Neutralize Toxic People, Dr. Travis Bradberry
Dr. Travis Bradberry, author of Emotional Intelligence Habits, explains that managing your emotions is the key to a more enjoyable life. In the article below, he explains how to neutralize the effects of toxic people and mitigate stress.
“Studies have long shown that stress can have a lasting, negative impact on the brain. Exposure to even a few days of stress compromises the effectiveness of neurons in the hippocampus—an important brain area responsible for reasoning and memory. Weeks of stress cause reversible damage to neuronal dendrites (the small “arms” that brain cells use to communicate with each other), and months of stress can permanently destroy neurons. Stress is a formidable threat to your success—when stress gets out of control, your brain and your performance suffer.”
When it comes to writing and researching topics, Dr. Bradberry advises to “Do a lot of reading to see what topics people are most interested in. When you’re writing informational articles it’s a must you are covering the topics that people are looking for.”
8. The “3 Truths” of Idea Generation, Todd Kaplan
Pepsi’s Chief Marketing Officer Todd Kaplan wrote this piece explaining his “3 Truths” framework to create the #BetterWithPepsi campaign and how marketers can apply the framework to their own projects.
“Good creative doesn’t just come from “divine inspiration” — it’s the output of a process that starts with a brief about a particular problem or opportunity. But more times than not, clients and agencies alike don’t put in the time up front to truly identify the right insights that create the richest creative tension. The big idea should be born from the intersection of real consumer behaviors, facts about the brand or product, and the cultural context that surrounds it all.”
LinkedIn Pulse Favorites That Still Resonate
1. Three Things I’ve Learned From Warren Buffet, Bill Gates
“He says a shareholder has to act as if he owns the entire business, looking at the future profit stream and deciding what it’s worth. And you have to be willing to ignore the market rather than follow it, because you want to take advantage of the market’s mistakes — the companies that have been underpriced.”
2. 9 Qualities of Truly Confident People, Dharmesh Shah
“First things first: Confidence is not bravado, or swagger, or an overt pretense of bravery. Confidence is not some bold or brash air of self-belief directed at others. Confidence is quiet: It’s a natural expression of ability, expertise, and self-regard.”
3. The No. 1 Career Mistake Capable People Make, Greg McKeown
“Capable people end up doing lots of projects well but are distracted from what would otherwise be their highest point of contribution, which I define as the intersection of talent, passion and market (see more on this in the Harvard Business Review article ”The Disciplined Pursuit of Less“). Then, both the company and the employee lose out.”
4. 11 Simple Concepts to Become a Better Leader, Dave Kerpen
“The world is more complex than ever before, and yet what customers often respond to best is simplicity — in design, form, and function. Taking complex projects, challenges, and ideas and distilling them to their simplest components allows customers, staff, and other stakeholders to better understand and buy into your vision. We humans all crave simplicity, and so today’s leader must be focused and deliver simplicity.”
5. 10 Things to Do Every Workday, J.T. O’Donnell
“You don’t wait to do the work until you get the dream job — you do the work in order to get the dream job.”
6. The One Thing Successful People Never Do, Bernard Marr
“You could argue that every experience of failure increases the hunger for success. The truly successful won’t be beaten — they take responsibility for failure, learn from it, and start all over from a stronger position.”
7. Stop Using These 16 Terms to Describe Yourself, Jeff Haden
“Do you describe yourself differently — on your website, promotional materials, or especially on social media — than you do in person? Do you use cheesy clichés and overblown superlatives and breathless adjectives? Do you write things about yourself you would never have the nerve to actually say?”
8. 8 Things Productive People Do During the Workday, Ilya Pozin
“While no one likes admitting it, sheer laziness is the No. 1 contributor to lost productivity. In fact, a number of time-saving methods — take meetings and emails for example — are actually just ways to get out of doing real work.”
9. How I Hire: Focus On Personality, Richard Branson
“Some managers get hung up on qualifications. I only look at them after everything else. If somebody has five degrees and more A grades than you can fit on one side of paper, it doesn’t necessarily mean they are the right person for the job. Great grades count for nothing if they aren’t partnered with broad-ranging experience and a winning personality.”
10. The 3 Questions People Always Forget to Ask in an Interview, James Caan
“It is important to show any prospective employee that you are the type of person who is ambitious and is looking to move their career forward. No one wants to take on an individual who is going to be content to coast and you need to show that you are not coming along just for an easy ride. Any ambitious and forward-thinking company will be looking for like minded individuals.”
Editor’s note: This article was originally published in November 2014 and has been updated for comprehensiveness.