How to Get a Google Ads Certification
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November 2, 2023
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Google Ads is one of the most effective advertising tools to get more traffic to your website, and generate more leads. In fact, it’s estimated that for every $1 a business spends on an ad, generate $8 in profits.
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8 Email Marketing Metrics You Should Track
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November 1, 2023
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Part of my marketing job is to send emails and track their progress, so I know a lot about the most crucial elements of optimizing an email, common marketing email mistakes, and what inspirational email marketing looks like.
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Crafting Your Content Blueprint for the Rest of 2023 With Creator Modern Millie
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October 31, 2023
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If you fell off the bandwagon of sticking to your New Year’s Resolution to become a content creator, you’re not too late.
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The Definition of Negative and Positive Feedback Loops in 200 Words or Less
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October 30, 2023
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Negative and positive feedback loops are used to draw attention to significant product or company issues. These types of feedback loops use customer or employee complaints to create long-term product or workplace solutions.
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The Power of Temptation Bundling in Sales
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October 29, 2023
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In the world of online shopping, businesses are always sniffing out the next big thing. But what happens when you build a company entirely around something people don’t want anyway? Maybe you sell gym memberships. Perhaps you provide tax services or software to help people manage their money. What happens, then? The problem isn’t that people don’t want to get …
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How to Make a QR Code in 5 Easy Steps
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October 28, 2023
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From restaurant menus to bathroom stall doors, you can find QR codes just about anywhere these days. In fact, they’ve become so ever-present that 45% of shoppers use marketing-related QR codes.
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The Beginner’s Guide to LinkedIn Marketing & Networking
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October 27, 2023
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Did you know LinkedIn has over 774 million users across the globe? This metric alone makes the platform one of the top social networks today.
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Holy Grail Copywriting: The 5-Step Mental Model Behind Blockbuster Marketing Campaigns
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October 26, 2023
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Recognizing the immense value this group brings to my business, I’m eager to contribute by sharing my unique “Holy Grail Copy” methodology. This approach, though unconventional, has been pivotal in building multi-million-dollar businesses for both myself and my clients. To pique your interest, someone once said about my frameworks: “Your strategies are like Hansel and Gretel’s breadcrumb trail leading to …
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How to Create a Segment in Google Analytics
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October 25, 2023
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Gathering insights isn’t enough. To truly harness the power of the data of your Google Analytics dashboard, you need to leverage segmentation and drill down into your data.
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Are Virtual Influencers the Future of Marketing, or Untrustworthy Advertising (Top 15 Virtual Influencers)
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October 24, 2023
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Just last week, I purchased a yoga mat after seeing a sponsored post on Instagram from fitness influencer Cassey Ho.
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