Is TikTok Becoming the Next QVC? All About TikTok Live Shopping
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April 7, 2024
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When I was growing up, QVC was the channel my mother would watch to discover new products and deals. From hair straighteners to trendy blouses to jewelry, QVC would display everything during its 24/7 live broadcast.
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The Design Guide You Need [+ Free Templates]
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April 6, 2024
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When you create an email using a drag-and-drop or module-based tool, you’re actually generating an HTML email.
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12 Facebook Ad Metrics Worth Your Attention
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April 5, 2024
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Did you know there are about 200 Facebook Ad metrics? That’s way too much to keep your eyes on. A smarter approach is to focus on a few metrics and ignore the rest until you need them. But how do you know which ones are really worth your constant attention? Let’s find out… Every Facebook Advertiser Struggles with Metrics You …
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The Most Effective Types of Content on Social Media in 2024 [New Data]
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April 4, 2024
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It’s 2024, and the highest-ROI marketing channel is still good ol’ social media. Our State of Marketing & Trends Report shows that 43% of marketers use it as a marketing channel. I wonder why that number isn’t even higher. These days, sharing content on social media is a no-brainer for brands. Whether you’re looking for a strategy refresh or trying …
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What’s WYSIWYG? How Today’s Online Editor Came to Be
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April 3, 2024
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WYSIWYG. No, this isn’t another one of those newfangled acronyms the kids are using these days — it’s actually been around for quite some time. “What You See Is What You Get,” or WYSIWYG for short, refers to an HTML editor in which the content on a blog or web page appears as it would when it’s live.
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How Much Should Your Team Spend in 2024? [By Industry]
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April 2, 2024
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Our most recent State of Marketing Report tells us that marketers are pretty confident when deciding where to invest their budget in 2024.
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The Ultimate Guide to Nonprofit Marketing in 2023
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April 1, 2024
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Every marketing team is challenged to do more with less — especially nonprofit organizations. Often, resources are tight, and teams are small. Sound like your organization?
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The YouTube Growth Strategy Mr. Beast, Cocomelon, & Like Nastya Use to Dominate the Internet
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March 31, 2024
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YouTube growth strategies continue to be a hot topic among marketers. In fact, most marketers plan to increase their YouTube budgets this year and say the platform has the highest growth potential in 2024.
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The Ultimate Guide to SEO in 2024
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March 30, 2024
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When done right, SEO is why you can usually find exactly what you’re looking for from Google and other search engines. Yep, even if you turn to Google search for a step-by-step guide to fixing your unfortunately timed flat tire.
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How to Keep Your Emails Out of the Spam Folder in 2024
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March 29, 2024
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I‘ve been running HubSpot’s Marketing Daily emails for about as long as I’ve been with the company (a slight nudge for you to subscribe), so I know a thing or two about getting your marketing emails to the right inbox.
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